Private label in Europe

Despite the challenges created by the pandemic, private label has been able to hold its own and gained share in several European countries. See how the share compares for several countries in 2020 and the three-year trend for sales in volume and value terms.

Private label trends in Western Europe

In this presentation we look at four themes driving private label innovation in Western Europe.

10 retailers in Western Europe winning with private label

We look at 10 retailers, from Albert Heijn to Lidl and SPAR Austria and others, winning with private label in Western Europe.

Latest News

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Sam’s Club is evolving its Member’s Mark private label to be a purpose-driven brand.

More News

Asda has revealed that sales edged upwards in 2021 and profits climbed substantially in its first results release under Issa brothers ownership. It has also used the occasion to highlight three new initiatives on private label, customer loyalty and quick commerce. Sales edge upwards against elevated comparative For calendar 2021 as a whole, Asda's sales grew by 0.5% (+0.6% LFL) to £20.4bn, ...
Asda is set to launch a new "Just Essentials" value range in a fresh push to support shoppers hit hard by the rising cost of living, according to a report in The Grocer. It is also said to be preparing for a nationwide rollout of its Asda Rewards loyalty scheme. Just Essentials range to be launched shortly The new budget range will cover around 300 lines, both food and non-food and is taske...
As Auchan France and Spain expand their private label ranges and Auchan Portugal launches Live in-store events, we round up news from the retailer. Auchan expands private label to support producers in France Local trade publication LSA has reported Auchan, on the eve of the International Agricultural Show, it will add further products to its new private label brand, Auchan Solidaires. The r...
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Four forces of change

To survive and indeed thrive, businesses need to know and understand these four forces and assess the potential impacts and opportunities for their business, and then apply this thinking to their future plans and strategies.

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