Japanese convenience store operator FamilyMart has opened its first store in Kuala Lumpur, Malaysia.
300 stores in five years
FamilyMart has launched its first store in Malaysia as scheduled, through a licensing agreement with local food processor QL Resources, in a bid to tighten its grip on the growing Asian market.
The store, located at Wisma Lim Foo Yong at Jalan Raja Chulan, opens 24/7. It focuses on the popular food ranges including bento sets, fresh sandwiches, salads, sushi and onigiri (rice balls). There is also a bakery section and an eat-in area in-store.
FamilyMart plans to launch 300 stores in Malaysia over the next five years. The c-store market has already been very competitive in the country, with its major rival 7-Eleven having entered the market in 1984 and currently operating 1,854 stores.
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