Events and promotions presentations

Presentations

05/05/2015
Carrefour has added an extra level of personalisation to its loyalty scheme with the launch of Mon Club PASS. Check out this slide for the key facts and IGD’s assessment.
29/04/2015
Spain’s El Corte Inglés has launched a promotion aimed at driving footfall at its largest stores.
20/04/2015

We look at the latest promotional innovation from Swiss retailer Migros, in which customers choose between a guaranteed price cut and the chance to win a bigger prize.

16/04/2015
Molson Coors’ beer brand Carling has partnered with travel company Expedia, in a promotional competition ‘Brighton or Barbados’, offering the chance to win a May Day bank holiday getaway.
01/04/2015
As retailers and brands get in on the April Fools' Day trend, we pick out some of the best, false releases.
25/03/2015

Metro Inc in Canada has launched a number of personalisation tools as continued development of its digital ecosystem, including a personalised flyer.

24/03/2015
While retailers and manufacturers continue to compete on price, there are companies who are looking to deliver added value for shoppers without cutting prices. We consider five of the levers that are being used to offer added value, which we expect to see more of in 2015 and beyond.
24/03/2015
We explore the latest strategic developments by the key players to sharpen their position on value and what they mean for suppliers.
13/03/2015
In its third year of partnering with Comic Relief for Red Nose Day, we consider how Maltesers is looking to raise £1m for the charity.
27/02/2015

Intermarché has launched a monthly price initiative designed to help customers manage their budgets. Check out the slide for the key facts and IGD’s assessment.