Events and promotions presentations

Presentations

15/05/2014
We assess Morrisons new pricing initiative and how the retailer’s strategy is evolving.
13/05/2014
We share the highlights from our latest global survey, sharing retailer priorities and the key messages from the survey.
08/11/2013

As retailers & manufacturers are using an increasing variety of digital tools to connect with shoppers, we share some highlights of 2013 and comment on what lies ahead.

07/05/2013
We review how Loblaw’s new loyalty program combines the power of mobile and in-store to deliver a new type of personalised solution for shoppers.
13/03/2013

As Tesco launches its Price Promise, we review the price matching initiatives across the UK market.

11/03/2013

Tesco has launched a new price guarantee across the UK and we’ve been in-store to assess the key features.

13/02/2013

Our ShopperVista research reveals a level of 'promotion fatigue' among shoppers. However, a number of initiatives in value communication and promotions are proving effective. We highlight five that have caught our attention and provide real life examples of how they are being implemented.