Events and promotions presentations

Presentations

10/07/2014

We share our favourite products, promotions and events from World Cup 2014. Join the conversation at #worldcuppromos on Twitter.

01/07/2014

With EDLP driven, market leader Mercadona setting the value benchmark in Spain, we review the strategies being employed by rivals to help them compete.

02/06/2014

The myWaitrose scheme doesn’t offer its members points, but lots of other features that reward loyal behaviour – check out this one slider for the main facts and IGD’s assessment.

19/05/2014
Today, price and promotional activity is the number one focus for retailers and manufacturers. We explore how focus may shift in the future, examine the shopper perspective and share some of our favourite global promotional innovation…
15/05/2014
We assess Morrisons new pricing initiative and how the retailer’s strategy is evolving.
13/05/2014
We share the highlights from our latest global survey, sharing retailer priorities and the key messages from the survey.
08/11/2013

As retailers & manufacturers are using an increasing variety of digital tools to connect with shoppers, we share some highlights of 2013 and comment on what lies ahead.

07/05/2013
We review how Loblaw’s new loyalty program combines the power of mobile and in-store to deliver a new type of personalised solution for shoppers.
13/03/2013

As Tesco launches its Price Promise, we review the price matching initiatives across the UK market.

11/03/2013

Tesco has launched a new price guarantee across the UK and we’ve been in-store to assess the key features.