Events and promotions news  

19 April 2017
After getting rid of its orange ticket programme, which only rewards shoppers for a limited range of products, Woolworths Australia's simplified Rewards programme has won 9.7m members. Simplified reward scheme yields rich data The new loyalty program rewards shoppers with AU$10 (US$7.50) for every AU$2,000 (US$1,511) spent. Shoppers simply have to scan their card at the checkout to collect ...
18 April 2017
In different announcements, South Africa-based Pick n Pay is evolving its Smart Shopper loyalty programme, while separately it has said it is expecting its full year Headline earnings per share to increase by between 15% to 20%. Changes to Smart Shopper Evolving the scheme, Pick n Pay has said shoppers will need to spend ZAR200 (c. US$15.0) to get ZAR1 (US$0.07) back, versus ZAR100 (c. US$7...
13 April 2017
Top Russian retailers Magnit, X5, Dixy, and Lenta reported double-digit sales growth in 2016. We look at what’s driving this and provide our outlook for 2017. Magnit store expansion drives sales growth as like-for-like stagnates Magnit opened almost 2,000 net new stores in 2016 to drive a 13.1% increase in sales revenue. But the Russian retailer closed over 450 stores and reported a 0....
13 April 2017
Japanese retailer Aeon has published its annual results, posting an operating profit increasing by 4% to JPY184.7bn (US$1.7 bn), but falling -2.79% short of the company's estimate of JPY190bn (US$1.75 bn) Price cuts announced, but improved sales expected Japan has tried to escape the effects of deflation for almost two decades, with the impact often moving in line with home and internationa...
11 April 2017
Sainsbury's has introduced a new low priced range of fresh fruit and vegetables called Greengrocer's Value Selection. Targeting budget conscious shoppers The new range provides a cheaper alternative to standard fruit and vegetable lines, and should build Sainsbury's appeal with shoppers on tight budgets. The range is mainly made up of class two produce and appears to have replaced the ...
06 April 2017
We round up our favourite April Fools from 2017 as retailers and manufacturers create spoofs driven by food trends, food-to-go, popular brands and online and digital. 1. Sainsbury’s takes healthy living and food trends a step further, with the launch of spiralized peas… Source: Sainsbury's 2. ...While Fresh Direct innovates to capitalise on the popularity of avocado. Sou...
05 April 2017
Monoprix has launched a new loyalty scheme which it says is simpler and more generous. Simplified scheme to attract more customers Monoprix has abandoned its long-running S'Miles programme in favour of a more simple promise. Instead of giving points, customers will get discounts credited directly to their loyalty card, called La Carte. They can spend all or part of the credit as they wish. ...
05 April 2017
We share the latest developments in the Netherlands, with a focus on news from Albert Heijn, Jumbo, PLUS and Hoogvliet. Albert Heijn trials choose your own promotions… Albert Heijn will be trialling personalised offers for select loyal shoppers from April 10th to June 4th. Participants will be able to select two to six offers from a dozens of products, while the discount will be valid for f...
05 April 2017
We report on the latest news from Ahold USA including how it is working to appeal more to shoppers, as well as its innovation in private label. Promoting newness, value, relevance & online Amy Hahn, Ahold USA’s SVP of marketing spoke at New York’s 2017 Shopper Marketing Summit on how the combined Ahold Delhaize business is drawing on its strengths to appeal more to shoppers. Last year, i...
30 March 2017
As the new £1 coin is introduced, discount retailer Poundland has unveiled its new pricing strategy, however focus will remain on the core price point. New price points: 50p, £2 and £5 Poundland has introduced three new price points - 50p, £2 and £5 - taking it from a single-price retailer to a multi-price retailer following trials of  conditional spend in-store . Following customer resea...