Insights

A perennially popular way for retailers and brands to sprinkle some Christmas magic for shoppers. From product personalisation to immersive experiences and championing hero products this festive period, we share six recent and upcoming events.

We set out our market and channel predictions for Christmas 2019 and assess retailers' trading momentum as they enter the festive period. This report also includes key findings from our ShopperVista Christmas research.

A perennially popular way for retailers and brands to sprinkle some Christmas magic for shoppers. From product personalisation to immersive experiences and championing hero products this festive period, we share six recent and upcoming events.

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Morrisons is the last of the major UK retailers to launch its Christmas ad. 

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At ICA’s Capital Markets Day, the retailer presented prioritised step-changes, which the Board of Directors will adopt for the next three years. The step-changes will replace ICA’s previous strategic priorities. Outlining the step-changes The following step-changes apply to all or large parts of the business: Common sourcing within ICA Gruppen Creating business value through AI and...
We look at the first sales forecasts coming in for the Black Friday shopping event in the US. Ecommerce sales hit $4.2bn on Thanksgiving Day Data from Adobe Analytics revealed that ecommerce sales increased 14.5% to $4.2bn on Thanksgiving Day. This is the first time that sales through the channel have exceeded $4.0bn on this day. Large retailers, those with sales in excess of $1bn, saw the ...
Including festive pop-ups, supporting sustainable shoppers and more... Festive pop-up shops Boots has launched its first pop-up "Bootique", supporting its Christmas marketing campaign to cater for different gifting needs. Located at 59 Greek Street in London's Soho, the temporary store is open for just one week. Built on the theme of Heels over Head, visitors can browse fragrances, chocolat...

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