First look: Sainsbury’s new ‘Lunch’ fixture

Date : 27 September 2021

Patrick Mitchell-Fox

Senior Retail Analyst

Responding to the new opportunities in the UK’s post-pandemic ‘from-home’ workforce, Sainsbury’s has launched a new lunchtime sub-category focus in the chilled aisle of some 300 of its stores.   Curating a range of for-one products, the retailer has brought together a selection of branded retail…
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