Asda trials customer loyalty app programme in 16 stores

Date : 22 October 2021

Nick Gladding

Senior Retail Analyst

Following trials with over 2,000 colleagues, Asda has announced that it is rolling out its Asda Rewards loyalty app trial to customers at 16 stores in West Yorkshire and the West Midlands. What are Asda Rewards? The Asda Rewards app allows customers to earn rewards when buy selected branded…
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