Find out about the retailer's strategic priorities, commercial focus areas, channel and country presence.

See data on the retailer’s performance and forecasts for its operations by channel.

Insights

X5’s sales will grow at over 17% in 2019, outgrowing the Russian grocery market growth at 4%. The retailer plans to continue to outgrow the market and double its market share to 20% by 2029. In this presentation we show you how it expects to reach that goal and how you as a supplier will help it to do so.

This in-depth guide to Russia explores the key trends in grocery retail and the growth strategies of the leading retailers in the country.

Grocery sales in the CEE are expected to grow by 3.6% between 2019 and 2024. Retailers are driving this growth by revising how they run their business. Some, like Kaufland across Europe, are evolving their stores and product range to cover more shopper missions and attract more shoppers. While others, like Russia’s Pyaterochka, are investing in digital retail solutions to drive efficiency.

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In reaction to the Coronavirus (COVID-19) pandemic, Russian retailers and the government have started implementing several measures to slow the spread of infection.

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In October 2019 we attended X5 Retail Group’s capital market day in London to learn about its plans for the future of the business. The retailer announced ambitious targets to double its market share to around 20% by 2029, with 50% of its revenue being generated in its digital businesses. X5’s 2029 vision is to almost double market share The retailer plans to reach a market share to 20% by ...
The three leading Russian retailers X5, Magnit and Lenta reported above market sales growth for the first quarter of 2019. Russia’s Ministry of Economic Development lowered its forecast growth of total national retail sales for 2019 from 1.7% to 1.6%. This is significant drop from the 2.8% growth rate reported in 2018. The three retailers continue to consolidate the market as they grow sales at...
Russia’s retail market in 2018 faced stagnant household incomes and food price inflation. This led shoppers to become more economical with their spending. As a result, retailers had to compete more for their share of spend in groceries, which has led to a slowing in real sales growth rates. We look at the 2018 full year results and highlight how the leading Russian retailers managed in the fac...

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We've grouped all the latest Central and Eastern European retail news, store visits, retailer profiles and downloadable presentations together in one place.