European retail trends 2023

We highlight five trends that we expect to shape the European grocery retail market over the next 12 months and beyond.

X5 Group: data

See data on the retailer’s performance and forecasts for its operations by channel.

Europe’s channel forecasts
2022 - 2027

This report shares the European view of our channel forecasts to 2027, combining data from 21 major markets across the region.

Russia country presentation

This guide to Russia explores the key trends in grocery retail, the outlook for the country’s differing channels to 2022 and the growth strategies of its leading retailers.

Latest News

News Feature image

As SberMarket announces its full year results and its parent company Sber and X5 discuss their on-going cooperation, we round up news about grocery ecommerce from across the region.

More News

As new laws are rolled out in Poland, X5 appoints a new general director for Pyaterochka proximity stores and Maxima expands its range of vegan products, we round up news from the region. Law changes in Poland to affect grocery retailing In separate developments, Poland is starting 2022 with law changes that will affect the country’s grocery retailing industry. The first has seen the govern...
Magnit has reached an agreement with the Dixy Group to acquire its Dixy and Megamarket stores. The network amounts to 2,612 convenience stores and 39 supermarkets, which are supported by five distribution centers. On the acquisition’s completion, it is forecast to boost Magnit’s 2021 sales of RUB1,780 bn (US$24.1 bn) by up to RUB300 bn (US$4.7 bn), a 17% increase. Magnit closes the gap on X5… ...
Leading discounters in Europe are developing their format and offer as they look to attract shoppers from other channels. This is seeing them evolve to be more like supermarkets, leading them to adjust their ranges, locations and adding value to compete beyond a solely price-focused strategy. However, in Russia, the discount format is taking a different trajectory. While some are evolving towa...
5-year forecasts to 2028

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Gain a view of what future growth to expect and start building your long-term strategy with our retailer and market forecasts to 2028.

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