Target is partnering with Ulta Beauty to develop a new in-store experience. Complementing the existing beauty offer Target is partnering with Ulta Beauty to open approximately 100 shop-in-shop concepts next year. These will see a dedicated space for the beauty retailer’s products at Target. The offer will complement Target’s existing beauty offer, bringing in a curated range of established ...

Halloween, like other events this year, will need adapting to allow celebrations to take place in a COVID-safe way. Despite, or possibly because of current restrictions, shoppers’ desire to have some fun remains strong. The National Retail Federation reported that despite the on-going pandemic, 58% of US consumers still plan to celebrate Halloween in some way this year. We explore three innova...

We look at the initiatives Target is putting in place to ensure the safety of its customers and associates this holiday season. 1. Enabling pre-trip shopping reservations Shoppers can visit Target.com/line to see if there’s a lone outside their local store due to limitations on customer numbers. If so, they can reserve a spot, with the retailer sending a text to notify them when it is their...