Rewe Group news

In an interview with Frankfurter Allgemeine Zeitung, Rewe’s chief executive, Lionel Souque, said the company’s turnover reached the €75 bn mark for the first time. Rewe’s turnover in 2019 was €62.7 bn. Souque said much of the increase in its turnover was due to the takeover of Lekkerland. Lekkerland boosts turnover in 2020… According to Souque, the acquisition of Lekkerland in 2019 boosted ...

As 2021 begins, we can reflect that 2020 didn’t play out as we might have expected. The Coronavirus (COVID-19) pandemic has led companies to reflect on their priorities and focus on shorter time scales. In this article, we consider five key themes we expect to shape retailers’ strategy in 2021 and share videos of this in practice. 1. Drive for value Delivering value has been a defining tr...

As Rewe Group commits to cutting greenhouse emissions, announces plans to exit Ukraine and appoints a new member to its International board, we round up news from the retailer. Rewe Group looks to cut greenhouse emissions linked to its private labels The retailer is aiming for a 15% reduction in greenhouse gas emissions across its Rewe and Penny private label supply chains. It is looking to...

Novus has announced plans to acquire Billa’s store network in Ukraine (in September 2020). Rewe’s decision to exit the Ukraine does not come as a surprise, with Billa reporting below market growth between 2016 and 2019, at less than 4% annually. In the past, Rewe has withdrawn its Billa brand from markets where it underperformed, such as Croatia and Italy, to improve its profitability and to focu...

We bring you the latest news from Rewe Group in Germany. Recycled paper packaging Rewe is trialing the use of recycled paper packaging for its basil herb pots. It is working alongside ECF Farmsystems and is currently testing the new packaging in 280 stores across Berlin, Brandenburg and Mecklenburg-Western Pomerania. The old version uses a pot and plastic sleeve, however the new packaging i...

Rewe has reported its sales for 2019, with total revenue growing to €62.7bn, up from €61.2bn in 2018. Independent food retailers report strong growth Rewe said its retailers in Germany saw growth of 9.1% in 2019, driving the overall positive growth and growing faster than its other groups. Store numbers increased by 92 to 1,810, up from 1,718 in 2018. Rewe continues to focus on its indep...

We bring you the latest news on how retailers and suppliers are coping with the challenges of COVID-19 in Germany. We will continue to update this article with the latest initiatives. Ten-point plan for retail The German Trade Association has laid out a plan for a gradual return to normality. It includes measures to support small businesses, stimulate consumer spending, adjust labour l...

Following its acquisition of Lekkerland earlier this year, Rewe has announced the management structure for the newly formed convenience department. Chief executive will continue to lead Lekkerland's former chief executive, Patrick Steppe, will head up the management of the new organisation and will report directly into Rewe's CEO, Lionel Souque. He will be responsible for the new convenienc...

We bring you the latest news from Rewe Group in Germany. Improving sustainability Rewe has launched private label shower gel and soaps in packaging which is made of 100% recycled materials. The products will be under the retailers 'Today' brand and will be available in around 5,800 Rewe and Penny stores. This is the latest in a number of sustainability initiatives, with Rewe introducing rec...

The 500th Rewe-To-Go store has been opened in partnership with Aral, at a gas station in Garching near Munich. On track for 1,000 stores When the partnership between Rewe and Aral was announced in 2016, the goal was to open 1,000 Rewe-To-Go forecourt stores by 2021. The initial roll out was gradual, with the 100th store opened in May 2017. However since then, the opening programme has accel...