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Information for the food and consumer goods industry.
Retail Analysis is your window on the world of retail, providing insights on retailers, countries, stores and trends.
Our team of retail experts track the latest industry trends, deliver and analyse key news, and visit retailers and their stores around the world to provide you with commercial insights that will help you build stronger plans and work more effectively day-to-day.
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CITY GUIDES
Charles Chan Senior Retail Analyst @RetailAnalysis
Hangzhou is located an hour south east of Shanghai and is the home of Alibaba's global headquarters. In this report, we highlight some of the key trends developing in the city, supported by examples of in-store execution.