Global variety discounters: understand the roles of value, variety and experience in the variety discount channel

Lucy Ingram
Retail Analyst
@RetailAnalysis

“Variety discount” is an umbrella term for a broad array of global retailers delivering value through efficient operating models. It is often used interchangeably with high street discounters, dollar stores, and other terms. In this report we explore the roles of value, variety and experience in the variety discount channel.