As Eroski continues to expand its range of online fulfilment options for shoppers, Carrefour trials a new store design in Madrid and Grupo IFA forecasts continued revenue growth in 2017 for its members, we round up news from Spain.
Eroski adds delivery service
Eroski has launched a delivery service that enables shoppers to receive orders made before 15:00 to receive their products on the same day. The service, available only from Monday to Friday, is free for shoppers. Customers can choose from a range of 15,000 SKUs and has proved popular, with the retailer’s online business manager, Mari Mar Escrig, quoted as saying: “In its first days in operation, more than 20% of customers have opted to request delivery on the same day.” The new fulfilment option means that shoppers can order online and have them delivered or collected in-store or at collection points in stores’ parking areas.
Carrefour opens gourmet store in Madrid
Carrefour has added a premium Market store in Madrid. The new supermarket uses more colour, has upweighted its fresh offer and expanded its range. Spread across two floors the store dedicates the whole of the ground floor – which measures 490 sq. m – to fresh produce: fruit, meat, fish, cheese, bakery and sushi. The basement floor – which measures 580 sq. m – provides shoppers with perfume, drugstore, wine and frozen products. In total the store carries 12,000 SKUs. To enhance the offer, the store also provides services like dry cleaning, shoe repairs, free wifi, photo development and home delivery.
Grupo IFA forecasting revenue will grow 5% in 2017
As part of a presentation at the Aecoc Congress, Grupo IFA’s chief executive, Juan Manuel Morales, said that it was expecting its members to increase their sales by between 4% and 5% in 2017. Morales said that IFA was ‘happy for the evolution that is having the year, so we have the confidence that it will be a great exercise, in line with the last two years’. He went on to note that its members’ strategy was based on three pillars: proximity, fresh products and choice. With the latter point, IFA’s members are overweight with branded ranges, with manufacturer brands accounting for 81% of their ranges, versus 64% in Spain more widely.
Mercadona expands ‘Hippos’ childcare range
Mercadona has added new products to its Hippos child-focused private label range. The new items are focused on children’s hygiene and are manufactured by the retailer’s long-standing partner, the Suavinex Group. The launch sees Mercadona add shampoo, moisturising lotion and body oil, amongst others.
Ulabox launches Black Friday campaign
Sonae-owned Ulabox has said it will operate a Black Friday campaign from 23 to 28 November, offering savings of up to 50% on grocery ranges. The 50% off fresh food ranges will only available to shoppers in Barcelona and Madrid, while wine and other products will be available across the whole country.
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