Lidl news

17 January 2020
Lidl Spain has launched a new food-to-go private label called “Listo para comer” (ready to eat) aiming to offer easy, simple and affordable food solutions to shoppers. The 14 products are displayed in dedicated fixtures, branded “Listo para comer”. According to Arantxa Conde, PR Director at Lidl Spain, all products are freshly prepared with locally sourced ingredients, aligned with the local sour...
17 January 2020
The Polish grocery market looks like having a healthy year to come for shoppers. This is likely to come at the expense of retailers in the country, who will have to face up to on-going challenges. Some retailers, like Tesco, continue to struggle to halt their declining sales, while Biedronka and Lidl outgrow the competition and gain further share in the market. These developments are occurring...
15 January 2020
Despite growth slowing in the lead up to Christmas, sales in the Irish grocery market reached over €1bn in December for the first time on record, according to Kantar. Overall market sales growth was 1.5% in the 12 weeks to December 29th. Discounters lead the way Aldi was the strongest performer of the festive season, with sales +6.3%. Lidl reached its highest ever market share in the period...
10 January 2020
The discounter reported a total sales increase of 11% in the four weeks to 29th December - outstanding results in a very challenging period for the UK grocery market. Growth driven by new stores and switching shoppers Lidl won an additional £110m of sales from families switching from other retailers, and it reported its highest ever number of customers visiting its stores. Its continued ...
07 January 2020
Newly released GB market data from Kantar reveals only marginal growth for the crucial Christmas quarter. Sales in the 12 weeks to December 29th grew by just 0.2%, the slowest rate over Christmas since 2015 and down from 0.5% in the 12 weeks to December 1st. This suggests that trading was particularly disappointing for the four weeks to December 29th. The weak trend is mirrored by Nielsen whic...
07 January 2020
50 store openings annually to 2020 Following the opening of 50 stores in 2019, Lidl France plans to continue on the same trend for the next two years to 2022. The discounter currently operates more than 1,500 stores in the country, making France Lidl’s second largest market after Germany. Successful results made possible thanks to €4.5 bn investments Since 2012, when Lidl changed its str...
03 January 2020
Lidl is to build a fourth distribution centre in the US to support its growth plans. Regional headquarters Lidl will invest $100m in building a regional distribution centre (RDC) in Covington, Georgia, to serve stores in the region. The 925,000 sq ft facility will also serve as a regional headquarters. Although the retailer only operates four stores in Georgia currently, this investment ind...
19 December 2019
Lidl looks set to launch an ecommerce service in the UK, according to The Grocer. The retailer is set to potentially partner with online logistics provider iForce, showing the discounter could be advancing with its online plans.  Partnership with iForce iForce has not commented on the potential deal. It currently works with Aldi, offering wine, spirits, coffee pods and bi-weekly launches of...
19 December 2019
Aldi and Lidl are going all out to show shoppers choosing a discounter for your Christmas shop does not mean compromising on choice or quality. We look at three ways the retailers are delivering value, alongside giving the festive period a luxury feel. 1. Marketing focusing on quality and range Marketing during the golden quarter is perhaps more important than at any other time of the yea...
16 December 2019
Morrisons is the last of the major UK retailers to launch its Christmas ad.  Iceland For Iceland's Christmas 2019 campaign 'The Magic of Frozen', the retailer has partnered with Disney's Frozen, ahead of the release of Frozen 2 at the end of November. The ad uses several characters from the Disney film, with each sharing their favourite part of Christmas. The retailer returns back to ...