Lidl news

07 November 2013
As Ireland becomes the first Eurozone country to exit its bailout programme, we report back with five trends from Dublin on how Irish retailing has adapted to austerity and become a world leader in foodservice / convenience fusion concepts. 1. Value remains paramount While the economy is improving, consumer confidence currently remains at a low ebb. With one in three homeowners in negative equ...
31 October 2013
With Christmas less than eight weeks away we round up how retailers are gearing up for the festive season. Capturing loyalty throughout the run-up to Christmas Both Waitrose and Morrisons have launched schemes to incentivise shopper loyalty in the build up to Christmas. Waitrose is offering holders of its myWaitrose loyalty card a £25 voucher to spend in January if they spend at least £50...
30 October 2013
Lidl is set to debut its first ever TV advert in the UK, with a festive campaign for its premium private label range. Focusing on quality The campaign will focus on Lidl's Deluxe range, as it looks to position itself as a credible option for 'the big Christmas shop'. The campaign will feature across a variety of TV channels, including ITV and Sky. The advert will feature a variety of p...
24 October 2013
Tesco has announced the launch of its Price Promise scheme in the Irish market, which will be comparing prices to Aldi and Lidl. Price Promise in action Tesco's Irish Price Promise will work on the same principle as its UK scheme, which compares Tesco prices with Asda, Sainsbury's and Morrisons. However the Irish guarantee will compare the prices at checkout with those of comparable produ...
23 October 2013
Lidl Sweden recently launched a pop-up gourmet restaurant for a three-week period called Dill, run by chef Michael Wignall. Created from Lidl's private label The fine-dining experience was headed up by UK chef Michael Wignall to generate excitement and drive interest in the venture. All the meals served were made from Lidl's private label products. Emphasising quality The restaurant ...
22 October 2013
Figures from Kantar Worldpanel for the 12 weeks to 13 October 2013 shows that the UK grocery market has slowed appreciably in the Autumn months, with growth in the latest period down to 3.0% from 4.2% in the three months to 15 September.  Meantime the Kantar measure of inflation remained stable on 4.2%, indicating the market volumes are coming under pressure once more. 12 ...
17 October 2013
Q3 2013 has brought important changes to several retailers' senior teams. Here we summarise the most significant Tesco: New blood to drive UK performance As Tesco works hard to strengthen its UK performance, it has made a number of changes to its board: Carolyn Bradley, group brand director, is the latest in a string of high profile departures, after 27 years at the retailer. As part ...
01 October 2013
The UK's leading discounters, Lidl and Aldi, are developing new ways of operating to move their respective businesses towards a more sustainable model. Lidl: significant investment in technology Lidl has invested £27m into new "plug-in" chillers. The leakage rate from the new units will be less than 1%, making them more environmentally friendly than Lidl's previous refrigeration system. They...
23 September 2013
Lidl's UK business is set to open a new £40m distribution centre to support its rapid sales growth in fresh produce. Managing fresh deliveries The 22,000 sq m site will manage deliveries of fresh produce into London and the south east. The new DC is set to be built at the site of the old Northfleet power station in Kent. Growing focus on fresh categories Last year sales of fresh ranges...
17 September 2013
Lidl UK has appointed Tim Henry to the position of operations director in the UK, as it looks to continue its rapid growth. Promoting from within the Lidl business Tim Henry has been with the Lidl business for just short of a decade, having held a number of different roles within the discounter. He is replacing Conor Boyle, who is taking on the role of managing director of Lidl Sweden. Su...