Latest News

News Feature image

Kaufland has re-entered the online channel following the acquisition of Real's marketplace, instead of creating its own one. The retailer’s return to the online channel looks to establish its presence for the long term, building on Real’s existing success. This should help Kaufland differentiate this initiative, from its previous entry and exit from the channel in 2017, when it found online to be a challenging venture.

More News

Germany’s competition authority, The Federal Cartel Office (Bundeskartellamt), has approved Kaufland’s acquisition of some Real stores in Q4 2020. By taking over these stores Kaufland is improving its purchasing position in the country. Acquisition of 92 Real hypermarkets approved Kaufland’s acquisition will see it acquire 92 of the 101 Real hypermarkets it applied for originally, although ...
Schwarz Group, Lidl and Kaufland parent’s company, is set to launch smart cloud solutions in early 2021. Lidl is reorganizing its IT and digital divisions to focus on the digital transformation of its stores, while the recent acquisition of the real.de marketplace will accelerate Kaufland’s omnichannel transformation. Smart cloud solutions made in Europe Schwarz Group will launch clou...
Schwarz Group reported a net sales increase of 8.6% to €113.3 bn for its financial year 2019/20. Lidl posted one of its strongest growths in the recent years with net sales up by 9.5% while Kaufland sales grew by 4.5%. The group maintained its expansion pace with 400 store openings, similar to 2018/19, reaching 12,500 stores in 33 countries. Lidl: sales growth accelerates The discounter ...

Presentations

30/03/2021
Two year growth forecasts for the grocery market, the leading retailers and modern trade grocery channels in Germany.
22/03/2021
This guide to Germany explores the key trends in grocery retail, the outlook for the country’s differing channels to 2022 and the growth strategies of its leading retailers.
24/02/2021
Key trends in CEE grocery market in 2021: - COVID-19 will remain the leading concern for retailers and suppliers - Online is increasing its market penetration as more retailers invest in the channel - Retailers are digitalising their stores and wider operations - More retailers are partnering with last-milers - Hypermarkets will continue to lose share across the region
10/02/2021
This guide to Romania explores the key trends in grocery retail, the outlook for the country’s differing channels to 2022 and the growth strategies of its leading retailers.

Key presentations

Strategic outlook for Kaufland

Kaufland is building a more relevant offer for shoppers, which differentiates it from rivals, while maintaining control of costs and driving efficiency. In this report we look at its key strategic aims and the strategies being rolled out in its top four markets.

Germany country presentation

This guide to Germany explores the key trends in grocery retail and the growth strategies of the leading retailers in the country.

Please login to this service
to view this data

LOGIN
Data

Use our COVID-adjusted forecasts on over 400 retailers in over 180 countries

IGD newsletters

Get the latest industry news and insights straight to your inbox with our range of newsletters

Looking for Europe insight?

We've grouped all the latest European retail news, store visits, retailer profiles and downloadable presentations together in one place.