The GB market grew 7.4% in the 12 weeks to 21 March, according to the latest results from Kantar. This period sees the annualisation of retailers’ performance against the record-breaking sales of March 2020, when the country went into its first lockdown. Sales over the most recent four weeks were down 3% versus last year, with shoppers making 117m fewer trips to the supermarket than in March 2020.