Iceland is to become the first major UK supermarket to take out palm oil from its private label products as Waitrose announces commitment to removing disposable coffee cups from its stores.
Iceland: removing palm oil from 130 food lines
Iceland has promised to stop using palm oil as an ingredient in all of its own-brand food by the end of 2018, warning that it drives the destruction of rainforests.
Iceland’s Managing Director, Richard Walker commented on the decision “Until Iceland can guarantee palm oil is not causing rainforest destruction, we are simply saying ‘no to palm oil.’”
The frozen specialist has already successfully removed palm oil from 50% of its own label range, and the move will reduce the demand for palm oil by over 500 tonnes per year.
The initiative is the latest amongst a whole host of recently announced sustainability commitments from Iceland.
Waitrose: commitment to removing its disposable coffee cups
Waitrose announces its commitment to removing all takeaway disposable cups from its stores by autumn 2018.
The retailer will initially remove disposable cups from nine branches from 30th April, before taking effect in all branches from 23rd May.
The strategy will better equip the retailer in managing the roll out of the scheme across its estate.
Waitrose reports that the move will help to reduce over 52 million cups a year.
According to our Shopper Vista research, 36% of shoppers consider the impact on the environment extremely or very important when choosing food and groceries, a 9% increase since January 2017.
Head of Sustainability and Responsible Sourcing at Waitrose, Tor Harris, commented, “It underlines our commitment to plastic and packaging reduction and our aim is to deliver this as quickly as possible.”
Food-to-go outlets, including Pret, Starbucks and Costa, have also shown commitment to reducing waste through rewarding customers with discounts on hot drinks for bringing in their own reusable cups.