Co-op expands home delivery with Gophr 

Date : 22 October 2020

Nicola Knight

Senior Analyst - Food-To -Go

Co-op has partnered with same-day home delivery specialists, Gophr, to further expand the roll-out of its online shop in Scotland and increase the number of slots available for shoppers.

The new partnership will initially go live with six Co-op stores in Glasgow this month, before rolling out to more than 50 stores in towns and cities across Scotland over the coming weeks, making thousands more slots available in areas including: Aberdeen, Edinburgh, Inverness and Perth.  

How the service works

Orders are placed through Co-op’s own online shop (coop.co.uk/shop) and deliveries can be made up to 4km from the store and in as little as two hours. Customers can choose from around 4,500 products and can track their deliveries in real time. In addition, deliveries are free from the new stores to offer the service for the first eight weeks.

Grocery items are picked by Co-op colleagues in the local stores which act as micro-distribution hubs locally and so the high street shop benefits any up-tick in online demand. A free Click & Collect service is also available.

Part of the plan to accelerate home delivery

Co-op launched its own online shop (coop.co.uk/shop) in March last year with deliveries made via a combination of its own fleet, and partners including Stuarts.  The retailer has also extended access to its products via third party delivery partners including Pinga (East London), Buymie (Bristol) and Deliveroo (Co-op is the most widely available supermarket on the Deliveroo App with over 400 stores).

Co-op products are now available online in over 200 towns and cities UK-wide. Roll-out has been accelerated this year as demand for online convenience grew. The Co-op is on track to offer online shopping from more than 650 stores UK-wide by the end of the year.

Matt Arrigonie, Co-op’s Online Operations Manager, said: “We continue to look for new ways to innovate and expand access to our products and services to deliver a truly compelling offer for consumers, conveniently. By collaborating with partners we can offer further flexibility and choice to meet community needs for shopping locally with ease, speed and safety. Delivering what our Members and customers want, when and where they need it.

Graham Smith, Head of Delivery Partnerships, Gophr, said: “We are passionate about making deliveries more convenient, and believe our approach of working in a fair and transparent way is a great fit with Co-op, and will give many more communities and households across Scotland access to online on-demand groceries.”

IGD Co-op Trade Briefing 2020

3 November

IGD Co-op Trade Briefing is back within a series of three virtual events, where Co-op will respond to the changes experienced during COVID-19. Join us to fully immerse yourself in our exciting virtual format.

Find out more »