Biocoop news

As reported in France-based trade press publication LSA, Biocoop has launched its new identity by redesigning the brand’s logo and motto. The organic specialist has also opened its first bakery and is experimenting with ecommerce. An evolving identity Biocoop has created a new logo that is set against a strong blue background. The letters of the logo feature an outstretched hand to repre...

As Leclerc prepares to launch a new private label range and Intermarché begins to stock products from Italy-based Conad’s private label portfolio, we round up news from France. Leclerc to introduce new private label range Leclerc will launch a new private label range to highlight quality fresh products under the new brand name of ‘Grands Crus Agricole’ (‘Origins of Taste’). The range will...

On our trips to France this year, we have seen how organic (Bio) ranges are gaining popularity. Taking centre-stage in the store Organic products are becoming more prominent in large and small formats. In Carrefour and Géant hypermarkets, we saw extensive organic sections in fresh produce and ambient grocery. Both retailers are devoting more space to the ranges, and merchandising prod...

French organic retailer Biocoop has ended 2015 with a 17% increase in turnover, to EUR768m, and 383 stores. Biocoop will have more than 400 stores this year Biocoop, which is celebrating its 30th anniversary this year, opened 33 new stores in 2015 and plans 40 in 2016 to take it over the 400 mark. As well as expansion, Biocoop is committed to supporting organic farming and responsible ...

French organic retailer Biocoop is to open a Parisian store in which all items are sold loose and in bulk. Pop-up concept will last until New Year The store, called Biocoop 21, will open from 4 November to 30 December 2015. Located at 14 rue du château d'eau, its aim is to educate shoppers about the environment and sustainable consumption. The store will highlight its sustainable, reusa...