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Asda has joined forces with some of the UK leading brand owners to launch its first ‘test and learn’ sustainability store with a mission to find new ways to reduce plastic and encourage customers to reuse and refill.

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Asda has begun a consultation process with over 2,800 staff in back office roles as it looks for new ways to reduce its operating costs in an intensely competitive UK market. Changing customer behaviour According to reports in The Guardian, Asda is proposing halving the back office workload inn each of its 639 stores. In a statement Asda said “The way in which we operate our store-based bac...
Asda is to replace all of its meat and fish counters in a drive to strengthen its position in the fast growing food-for-now market, with pan-Asian and street food offers and new brand partnerships. Test and learn approach for food-for-now During 2019 Asda trialled a number of alternatives to traditional meat and fish counters at 13 stores, including hot chicken and pie offers, and Sushi Dai...
Asda has announced a number of new board appointments to start off 2020. These appointments include a new chief customer officer, as well as chief operating and supplky chain officers. Three board appointments Anna-Maree Shaw is set to take on the role of chief customer officer at the end of January. She will replace Andy Murray who led the customer function for four years. Shaw is curren...


We compare the festive strategies and trading performances of the UK’s leading grocers and look ahead to factors influencing trading in 2020. For each major retailer that has reported (Aldi, Lidl, Morrisons, M&S, Morrisons, Sainsbury’s, Tesco and Waitrose & Partners) we provide details of festive performance and analyse the factors that shaped their results. Trading data and results analysis from other retailers is also included.
Kantar market shares are generated using Kantar Worldpanel's till-roll scanning methodology and extrapolated using a sample of 30,000 households. Figures are calculated over a rolling 12 week period and include VAT.
Compare retail execution from Boots, Superdrug, Debenhams and key UK grocery operators for health & beauty gifting this Christmas.
We set out our market and channel predictions for Christmas 2019 and assess retailers' trading momentum as they enter the festive period. This report also includes key findings from our ShopperVista Christmas research.
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Understand how the Walmart-owned UK business is evolving to compete harder on price, quality and the customer experience as it creates new footfall drivers for stores, invests in technology and accelerates online development.

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An essential summary of trading priorities, latest developments, and other key commercial insights for Asda.

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