Amazon has opened “mini-fulfillment centres”, in four US cities, with the aim of speeding up same-day deliveries.
Philadelphia, Phoenix, Orlando and Dallas
The new “mini fulfillment centres”, which are about the tenth of the size of a traditional fulfillment centre (around 100,000 square feet), will reduce the time needed to carry out a same-day delivery down to just a few hours for Prime members based in one of the four the areas.
According to Amazon, Prime members will be able to choose from up to three million items that are marked “Today by”. Products can be ordered throughout the day in four windows: delivery by 1pm (when ordered between midnight and 8am), delivery by 6pm (when ordered between 8am and 1pm), delivery by 10pm (when ordered between 1pm and 5pm), and delivery by 8am (when ordered between 5pm and midnight the day before).
It’s important to note that the new service applies to the standard same-day delivery and not Prime Now, which offers one- to two-hour deliveries on about 20k items and groceries.
In addition, Amazon said that the new facilities will provide more delivery jobs, including via its Amazon Flex program, and help reduce its carbon footprint, since they’re located closer to its customers. The company is due to include additional cities to the program later this year.
The move comes few days after Walmart unveiled its new membership scheme that could include unlimited same-day delivery of groceries.
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