What to expect from Alibaba’s 11.11

Date : 04 November 2020

Charles Chan

Senior Retail Analyst

The world’s largest annual online shopping festival that culminates on 11.11 has begun.  More than 250,000 brands will participate. We share some of the key things to expect this year. Presales activity to build brand and drive engagement This year’s 11.11 kicked off on 19 th October. To…
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