Alibaba and kick off China’s largest sales event post COVID

Date : 03 June 2020

Jiong-Jiong Yu

Senior Retail Analyst

The annual 6.18 Mid-Year Shopping Festival was kicked off on 1 June, which is China’s largest online retail promotion since the outbreak of COVID-19. Equivalent to 11.11 Singles Day The event, which runs until 20 June, was launched by 17 years ago as the anniversary of Since…
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