Superdrug launches ‘Smart Shop’ amid cost-of-living crisis

Date : 24 May 2022

Sabira Habib

Analyst

Superdrug is to partner with poverty campaigner and activist Jack Monroe to help its shoppers cope with the UK’s cost-of-living crisis. Responding to the current cost of living crisis Recent research found 80% of Superdrug shoppers have had to switch to cheaper brands. In response to the…
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