SPAR UK launches loyalty app

Date : 26 October 2017

SPAR UK now offers Zapper’s all-in-one mobile payment, loyalty and vouchering app to its shoppers.

Zapper is an insights and loyalty platform enabled by mobile payment. It has partnered with SPAR, the UK’s leading convenience store group with 2,700 stores, to launch its mobile payments and loyalty app into multiple SPAR stores starting in the South West this month.

Already live and accepting Zapper payments and loyalty, a selection of Appleby Westward’s Gillett’s SPAR stores around Plymouth and Exeter are the first to launch with Zapper’s smart loyalty app while development expansion across other RDC’s is taking place.

How it works

Zapper’s smart solution is claimed to be versatile and easy to use. Once installed stores can be live and transacting within hours.

Shoppers need to download and open the app, scan a QR code at the till, and then payment,  including voucher redemption and loyalty card updates, are seamlessly processed in just a few seconds.

Gaining more insights and connections

This technology delivers instant mobile payments and seamless rewards, helping retailers understand shoppers to build a more efficient and profitable business.

Ian Taylor, SPAR UK Retail Director, said: Our customers have many great reasons to shop with us and there are enormous benefits to retaining and rewarding them. We continue to develop exciting modern and relevant convenience stores and Zapper mobile payment rewards loyalty and enables our customers to pay for their goods faster which in turn will encourage repeat use in store.”

Zapper not only benefits retailers but also FMCG brands as they can gain personal insights and contact their customers directly via Zapper. Brand specific digital vouchers can be sent in seconds via the Zapper app to consumers directing them into SPAR UK and other convenience retail stores to automatically redeem their vouchers.