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Sainsbury’s brings value campaign to c-stores

Date : 24 April 2023

Patrick Mitchell-Fox

Senior Analyst

@fromigd

In the wake of the launch of its widely publicised Nectar Prices enhanced value mechanic across its large stores and online platform, Sainsbury’s has introduced ‘Pocket Friendly Prices’ to its Local convenience estate to offer value reassurance to shoppers in its small stores. While Nectar Prices…

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