Poundland: Q4 and full year update

Date : 11 December 2018

Poundland's parent company Pepkor Europe has revealed its latest financial results for Q4 and the full year ended 30 September 2018.

Group update

A positive year in terms of sales for Pepkor Europe as it expands its footprint across the continent with its three brands: Poundland, Dealz and PEPCO.

  • Q4 sales: €781m (£691m), +12.9%
  • FY sales: €3,049m (£2,696m), +10.6%
  • FY Stores: 2,360, +12.6% (861: Poundland and Dealz,1,499: PEPCO)

To read Q3 2018 results, click here.

Poundland: positive like-for-like growth

All of Pepkor Europe's retail brands have contributed positive like-for-like sales growth in the last year. For Poundland, this has been driven by the group's strategy to roll out more Pep&Co clothing shop-in-shops. Retail Analysis subscribers can view our latest store visit report here to see how clothing has been integrated in-store.

Dealz performs well in Spain and Poland

Dealz stores in Spain have performed well, with positive like-for-like sales. In Poland, where Dealz entered last year, the discounter now has eight stores. Encouraging performance indicates that more stores will open this year, particularly as this is a market the group knows well. Dealz also continues to trade in Ireland and trial stores in France, however we expect the store growth to focus on Spain and Poland this year.

Want to know more?

Retail Analysis subscribers can learn about future plans and priorities in our Strategic Outlook for Poundland report here.