Les Mousquetaires: sales rise 2.1% in 2017

Date : 16 March 2018

France-based Les Mousquetaires has said its revenue rose 2.1%, excluding fuel, in 2017 across its operations in Europe to €37.58 bn. Including fuel its revenues hit €41.6 bn.

Sustained growth at grocery banners

At a banner level, Les Mousquetaires said its grocery businesses continued to grow across Europe. Revenue at its Intermarché and Netto banners rose 1.8% excluding fuel and by 4% including fuel, reaching €25.36 bn and €33.49 bn respectively. By country Les Mousquetaires said its Intermarché banner had grown sales by 1.7%, excluding fuel, and by 4.0% including fuel, while in Belgium it grew by 7.6%, excluding fuel.

Intermarché maintaining winning strategy

Les Mousquetaires said that its sustained investment in its operations and continued focus on its singular strategy to win was benefiting it. In 2017 Intermarché rolled out its ‘better eating’ initiative to make healthy products more accessible to all shoppers. This saw it invest strongly in its in-store and out of store marketing to communicate these messages to shoppers in France. Its working relationship with Agromousquetaires, the production arm of the organisation, helped Intermarché improve the nutritional quality of its private label products and the synergies between those producing the products and its independent store owners who are selling them.

In 2018, Les Mousquetaires said that it would continue to invest in these initiatives, while also aiming to digitise its operations and offer more to meet shoppers’ changing needs. It will also look to conclude the purchase of at stake in organic-focused chain Les Comptoirs de la Bio.

Netto enjoying sustained growth

Les Mousquetaires reported that Netto had enjoyed turnover growth of 1.9% excluding fuel, reaching €1.09 bn, and by 3.3% including fuel, to €1.22 bn.

Agromousquetaires benefiting from ‘Performance 2020’ strategy

Les Mousquetaires said that turnover at Agromousquetaires rose 2.6% to €4.02 bn as its ‘Performance 2020’ plan launched in 2016 began to take effect. The organisation said that it invested €105m in Agromousquetaires in 2017 helping it to ‘consolidate the modernisation of its production’.

Sign-up here to receive our free newsletter that will keep you up-to-date about the latest news and developments about Intermarché and from France.