Could Aldi Nord and Aldi Süd merge their promotional offers?

Date : 06 January 2021

Maxime Delacour

Insight Manager

The two discounters continue to work closer together in Germany. To better understand how their strategies are evolving we looked at the first folders of the year. Below are the key learnings we identified from the promotional offers on private label and branded products, Veganuary and the…
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