Auchan: format development in France

Date : 17 September 2015
The first Hyper U to be rebranded as Auchan has opened in Gap, south-eastern France. We look at this and other format development at Auchan in France. Reformatted Hyper U highlights multichannel focus This marks the start of the store swaps revealed when Auchan and Système U entered into a…
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