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COVID-19 has caused grocery retailers in Asia to scale up online business to compensate footfall decline in physical stores and enable shoppers to get items quickly, safely and conveniently. We at IGD have quantified growth opportunities, supported by five emerging trends.

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Vietnam is experiencing its worst wave of the pandemic, with Ho Chi Minh City as the epicentre of the latest outbreak.  The lockdown has disrupted the distribution of food in the city, especially for fresh vegetables.  The supply shortage has caused prices of commodities to increase significantly, such that people are unable to purchase essential food items.   Guardian and AEON are among the reta...
South Korea’s largest supermarket chain operator Emart (owned by Shinsegae) revealed in its shareholder meeting documents in May that it will exit Vietnam. Set to exit after six years of operation The company announced that it will sell 100% of its interest in Emart Vietnam Co. Ltd., which was opened in 2015. Emart entered Vietnam with one supermarket in Ho Chi Minh city, which had an in...
Alibaba has acquired a 5.5% stake in Masan Group’s The Crown X, which operates WinMart and WinMart+ (formerly known as VinMart). Crown X to partner with Alibaba Lazada With the partnership, the retailer will be able to build its digital capabilities and accelerate the offline to online market in Vietnam. It will also enable the company to establish Vietnam’s first tech-enabled ecosystem and...

Presentations

23/08/2021
We provide an overview of Southeast Asia convenience landscape, identify leading retailers and markets in the region and what this means for suppliers.
03/08/2021
We quantify growth opportunities of online grocery in Asia, discuss key retailers and leading markets, as well as identify trends that are set to shape future development.
25/05/2021
We discuss how to leverage the digitisation of the largest channel in Asia’s developing and emerging markets

Key Presentations

Vietnam Country Presentation

This guide to Viertnam explores the key trends in grocery retail, the outlook for the country’s differing channels to 2022 and the growth strategies of its leading retailers.

Vietnam by numbers 2018-2023

Five year growth forecasts for the grocery market, the leading retailers and modern trade grocery channels in Vietnam.

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