We look at the actions some of the major retailers in the US have undertaken in response to the Coronavirus COVID-19 pandemic in four key areas; stores, supply chain, associate care and community support. Common actions Reducing operating hours to enable restocking and store cleaning, along with introduction of dedicated shopping periods for vulnerable shoppers Introduction of measure...

One of the key pivots that companies have had to make quickly in response to the Coronavirus pandemic is with their marketing messages. Several companies launched eye-catching campaigns to support social distancing measures in March, with many iconic brands re-working their logos as part of similar initiatives. The new reality Beyond this, we are starting to see companies adapt their commun...

Kroger has released a trading update and outlined its initial responses to COVID-19. Sales up 30% With the COVID-19 pandemic causing shoppers to stock up on groceries, Kroger has experienced a 30% increase in identical store sales for March (excl fuel), compared to the same period last year. Both its physical stores and its online services have seen growth and to support this, Kroger is mak...