Portugal store visits

Our store visit reports feature floor plans, store photos and full commentary written by our team of international retail experts. Dozens of reports are made every year of stores that feature new concepts in food and grocery retail.


See all our store visit videos here.

See inside our pick for January's store of the month, Auchan, Cascais. It is an innovative take on the hypermarket concept. With progressive architecture and design, the store is a reminder that elegance and style can accentuate the food shopping experience.


Understand what you can learn from Portuguese retailers, as they continue to evolve their operations to meet shopper demands.
Although the hypermarket concept might be stressed, Continente shows a way forward by creating credibility and authority in general merchandise as well as driving excellence in store design, fresh, merchandising and shopper marketing.
We visited two of the retailer’s formats in Portugal, a hypermarket and a convenience store, to understand how it is incorporating global solutions alongside local solutions to win with shoppers in the country.
Following our recent trip to Lisbon, we highlight key trends from leading Portuguese retailers.
Minipreço is evolving its discount format to provide shoppers with solutions, rather than simply supplying products. This is seeing the retailer upweight its food-to-go and health and beauty ranges and adapt its stores' designs to make them more appealing to shoppers. We saw two stores that show how the retailer is looking to enhance its price and proximity strategy to stand out in the competitive Portuguese market.
Pingo Doce, in its Q1 2016 results, said total sales rose 6.3%, driven by like-for-like growth of 2.1%. We went in-store at three locations to understand how the retailer is driving growth by focusing on its long term strategy, which is built on four pillars, and embedding this across multiple channels.
We went in-store at Continente’s hypermarket in Cascais to understand how the retailer is using its multi-brand, multichannel strategy in collaboration with its investment in prices and fresh categories to provide a large store offer that is relevant for today’s shoppers.
Pingo Doce’s hypermarkets account for a small share of its store portfolio and overall sales, but are key in supporting shopper perception of the brand by enabling it to place a focus on its hero categories of fresh fruits and vegetables, bakery, meat and fish.
See how Pingo Doce has been evolving its supermarket format, which accounts for nearly 90% of stores and 80% of sales, removing SKUs to create a more targeted and efficient store that is easy and quick for customers to shop and provides a breadth of range to meet diverse shopping missions, including top-up and full weekly shops.
DIA has taken clear learnings from Clarel in Spain to create a great neighbourhood drugstore, with a strong value proposition and branded ranges, which should help DIA grow its business and gain share in Portugal.