New 'Big Toy Shop' concept at Asda

Date : 02 September 2022

Bryan Roberts

Global Insight Leader

Asda has unveiled a new toy concept at some of its larger stores. ‘The Big Asda Toy Shop’ is the latest iteration of Asda’s toy departments following a ten-month trial that saw toy specialist The Entertainer take over the Asda toy sections in 11 stores. Source: IGD Research The…
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