Amazon marketplace best practice

Simon Mayhew
Head of Online Retail Insight
@RetailAnalysis

Understand how to scope and respond to the Amazon marketplace opportunity. Learn from our twenty best practice examples for lasting success. Here's some of things we cover:

  • The Amazon shopper 
  • Marketplace operating models e.g. 3P, 2P, hybrid, 3P partner
  • Marketplace strategy e.g. distribution control, resource, assortment
  • Optimised listings e.g. text, images, A+ content, videos
  • Promotions and advertising

Looking for more insight on Amazon? Visit our dedicated Amazon hub