Discount store visits

Presentations

02/01/2020
We spend a day with Coop Norge, visiting some of their latest store concepts. The retailer is currently testing an unstaffed solution at one of its discount store Extra, in Oslo, a first in Norway. It continues to evolve and improve its assortment to align with shopper needs and the market trends.
19/12/2019
The new concept was built using the latest trends in interior architecture and design, as well as the evolution of consumer expectations since the banner's last update five years ago. At the same time, the store remains focused on low prices. The new store concept is embedded in the needs of the city-based shopper, and it illustrates a significant move away from the standard store format that is typically found in suburban and rural locations.
13/12/2019
Food Basics is Metro’s discount banner, serving value-seeking customers in Ontario, Canada. We recently visited its new store to see how it is adapting the offer to a smaller footprint.
28/11/2019
Norwegian discounter Kiwi has just opened one of the most sustainable stores in the world and aims at setting new standards. This is a must-see to understand what the discount store of the future could look like.
25/11/2019
A closer look at Lidl US new concept. We recently visited one of the newly opened Lidl stores in Lacey, New Jersey. The new concept introduces new types of fixtures with a more premium and improved design. It is more aligned with American shoppers' needs and expectations.
21/10/2019
We visited Salling Group's banners, Bilka, Netto and føtex, to see how the retailer is tailoring its strategy by format. The stores showcase the retailer's latest thinking in terms of design, shopper missions and local trends.
15/10/2019
We recently visited Poundland Park Street Walsall, one of the 24 stores trialling the retailer’s new pricing structure. Poundland is looking to move further away from its dependency on the one price point, grow its range and satisfy more shopper needs. In this report we explore the store and trial further, identifying what we can learn about Poundland’s evolution.
03/10/2019
Earlier this year, Sobeys launched its FreshCo discount format in western Canada as part of its plan to improve its competitiveness in the region. Recently, we visited its South-Asian inspired concept, Chalo! FreshCo, which also forms part of this initiative.
06/09/2019
A first look at the rapidly growing Danish variety discounter’s first store in France. Normal focuses on health and beauty products with a strategy of everyday low prices and no promotional offers. The range includes mainly branded products sold at prices up to 50% cheaper than the market.
29/08/2019
We visited Wilko’s newly opened store in Acton, North West London. At 10,500 sq ft it is smaller than the retailers standard store. Expansion in London is a priority for the retailer and adapting the core proposition to fit into smaller sites is key to that expansion.