Private label and brands news

07 November 2017
Penny has launched a new private label brand called Free. Free from growing With demand for specialist dietary products growing, Penny has launched a new private label brand called Free. The new range will include 14 products that are gluten or lactose free, catering to the growing needs of shoppers in this area, at a reasonable price. Wide assortment The new range will offer a range ...
30 October 2017
Following the launch of Uniquely J at Jet.com , Walmart is introducing a new range of Italian products to its stores under the Sam’s Choice Italia brand. Spans several product categories Developed in partnership with the Italian Trade Agency, the new range which operates as a sub-brand of the wider Sam’s Choice private brand, features 40 products. These include boxed dinners, bagged past...
30 October 2017
We round up the latest news from Ahold Delhaize as its Cheif eCommerce and Innovation Officer exits and Food Lion partners with Instacart. Meanwhile in Europe, Albert Heijn is trialing a new concept in the Netherlands and Delhaize is collaborating with a health advocate on a range of ready meals. Hanneke Faber joins Unilever Ahold Delhaize’s Chief eCommerce and Innovation Officer, Hanneke F...
23 October 2017
Walmart’s Jet.com business has launched a range of private brand products, Uniquely J. We look at how this aligns with its broader strategy for private brands. Plan to attract more premium-focused shoppers The initial range of around 60 products spans core consumable categories and are sold under the 'Uniquely J' brand, providing its shoppers with a premium-focused offer. Earlier this month...
16 October 2017
We round up the latest news from the Netherlands. This focuses on online and digital developments, new private label ranges, changes at the top and a charitable promotion. Albert Heijn adds Siri capability with voice-enabled shopping lists  Albert Heijn shoppers can now create and edit voice-enabled shopping lists through the Siri and the retailer’s app. A press release from Albert Heijn hi...
12 October 2017
Booths' private label products are now available to customers in the south of England through a new partnership with Amazon Fresh. Boosting fresh and quality credentials for Amazon Booths' private label range focuses on quality and provenance. It includes iconic products and those with a local connection, from Christmas hampers to the Booths Butter Pie. This is a good fit for Amazon Fresh, ...
11 October 2017
As Eurospin and SUN announce developments of their private label ranges, Coop Alliance 3.0 expands again and Bennet opens a new hypermarket, we round up news from Italy. Eurospin adds organic private label Eurospin has extended its ‘ Amo Essere ’ range with an organic private label line called ‘ Amo Essere Biologico ’ ( ’I love being organic ’). The line covers fresh fruit and vegetables an...
10 October 2017
We look at how Carrefour has, over the last month, extended its price guarantee and joined with producers to sell ‘forbidden fruit’ in France, while in Italy it has launched a new private label line. Price guarantee extended in France… Local trade publication Lineaires has reported Carrefour has extended its low-price guarantee to ‘ favourite French products ’. The initiative sees it expand...
04 October 2017
As Leclerc prepares to launch a new private label range and Intermarché begins to stock products from Italy-based Conad’s private label portfolio, we round up news from France. Leclerc to introduce new private label range Leclerc will launch a new private label range to highlight quality fresh products under the new brand name of ‘Grands Crus Agricole’ (‘Origins of Taste’). The range will...
04 October 2017
We round up the latest news from the Netherlands, considering news from Albert Heijn, Jumbo, Aldi, Lidl, Coop Netherlands, Plus and Hema. Albert Heijn showcases private label innovation… Albert Heijn has run a dedicated AH on tour event to celebrate new private label products. The retailer invited food press, bloggers and vloggers to get a first look at its latest innovations. Marit va...