Paul Mills-Hicks on Sainsbury’s commercial priorities: exclusive interview

Date : 12 May 2020

IGD spoke exclusively with Sainsbury’s Commercial Director Paul Mills-Hicks. In the 15 minute Q&A hear Pauls insights on;

  • How shopper behaviour has changed since COVID-19, favouring their supermarket portfolio
  • His commercial priorities, including ranging and promotions
  • Supply priorities for the next three months and the focus on getting match fit for September
  • Sainsbury’s current thinking on their long-term strategy, from Destination Sainsbury’s to the role of city centre shops

Ben Miller
Insight Services and Events Director
@RetailAnalysis

Did you find this content useful?