Rewe Group news

14 January 2014
Rewe-owned Billa has announced that it has opened its first two pick-up points in Austria’s capital Vienna. Billa growing multi-channel offer in country The addition of the Drive format at the two stores – in Perfektastraße, in the south-west of the city, and Breitenleer Straße, in the east – is part of a number of initiatives that is seeing Rewe growing its multichannel offer in the market. ...
19 November 2013
Germany-based Rewe has announced that it will join the Payback loyalty programme in the first half of 2014. Payback to give Rewe data insight By joining the scheme Rewe will gain access to valuable shopper data, which should help it to mitigate differences with rivals like BP and Metro. To fund the implementation of the loyalty programme – through the addition of card terminals in stores – th...
11 November 2013
German retailer Rewe will invest €1.5 billion to improve its German stores and expand its internet offering, CEO Alain Caparros said in an interview with Frankfurter Allgemeine Sonntagszeitung. Major investment Europe-wide Rewe’s move to revamp its offering comes as Germany’s supermarket chains compete with discounters and internet companies for shoppers’ loyalty. The retailer plans to in...
18 October 2013
Rewe has launched a new app, in conjunction with SapientNitro, that the retailer says will help shoppers with their trips and give them inspiration and help in-store. App continues Rewe’s investment in digital solutions Alain Caparros, Rewe Group CEO, has promoted the retailer’s push into digital and online, and the app is part of that investment. The app enables users to see recipes – comple...
08 October 2013
Rewe Group says it has strengthened its competitiveness and performance via organic growth and targeted acquisitions, speaking at the Expo Real trade fair in Munich, Germany, this week. Continues to seek new locations in Germany Rewe will open and expand 140 new supermarkets in Germany this year. In future, expansion will focus both on the successful small format stores, such as Rewe City...
19 September 2013
We round up the latest news from Rewe Group, looking at its move into mobile payment and its support of online furniture retailer, Home24. Launching smartphone payment The retailer has announced plans to introduce smartphone payment in its 1,600 German supermarkets later this year. The service, provided in partnership with Yapital, will enable shoppers to pay in real-time at POS terminals u...
09 September 2013
Leclerc has left the Coopernic buying alliance due to "irreconcilable differences" according to a statement by Rewe Group. New alliance to comprise Rewe, Colruyt, Conad and Coop Schweiz According to the statement by Rewe, Leclerc is separating from the other members of the group due to irreconcilable differences over the alliance's future shape and direction. The existing rights, obligat...
03 September 2013
Following an announcement earlier in the year, Rewe Group has now opened its trial ‘Made by Rewe’ restaurant in Cologne. Located within a Rewe store For the first time, Rewe Group has opened a bistro concept within a Rewe store. Located in a busy commercial and hotel district within Cologne, customers can access it both from within the supermarket and from the street; attracting two type...
02 September 2013
Rewe Group, one of the leading German grocery retailers, has made clear its intention to push forward in e-commerce. Former Tesco manager to drive e-commerce Alain Caparros, Rewe Group CEO, has announced that Jean-Jacques van Oosten is to join Rewe as Chief Digital Officer in December. Oosten was formerly chief information officer and non-food change director at Tesco and more recently at...
28 August 2013
Rewe Group is growing its Billa online offer in Austria to meet increasing customer demand for online grocery shopping. Online offer boosted to 5,000 products With around 1,000 shoppers using the Billa online shopping service, the retailer has acknowledged that “the demand for internet shopping is increasing”. Acting on this, the group is adding 500 products to its existing 4,500 online ...