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We bring you the latest news from Rewe Group in Germany.

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Rewe has reported its sales for 2019, with total revenue growing to €62.7bn, up from €61.2bn in 2018. Independent food retailers report strong growth Rewe said its retailers in Germany saw growth of 9.1% in 2019, driving the overall positive growth and growing faster than its other groups. Store numbers increased by 92 to 1,810, up from 1,718 in 2018. Rewe continues to focus on its indep...
We bring you the latest news on how retailers and suppliers are coping with the challenges of COVID-19 in Germany. We will continue to update this article with the latest initiatives. Ten-point plan for retail The German Trade Association has laid out a plan for a gradual return to normality. It includes measures to support small businesses, stimulate consumer spending, adjust labour l...
Following its acquisition of Lekkerland earlier this year, Rewe has announced the management structure for the newly formed convenience department. Chief executive will continue to lead Lekkerland's former chief executive, Patrick Steppe, will head up the management of the new organisation and will report directly into Rewe's CEO, Lionel Souque. He will be responsible for the new convenienc...


An essential summary of trading priorities, latest developments, and other key commercial insights for Rewe Group.
We look at how the discount channel has evolved in Europe since the Great Recession and what operators’ different areas of focus are. Over the last 12 years, discounters invested billions in their stores and private label products whilst maintaining the value proposition and even launching ecommerce. We also highlight some considerations for your business when trading with discounters in a post-COVID-19 world.
We look at how the discount channel could change in a post Coronavirus (COVID-19) world through 10 hypotheses and what it could mean for suppliers.
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Key presentation

This guide to Germany explores the key trends in grocery retail, the outlook for the country’s differing channels over the five year forecast period and the growth strategies of its leading retailers.

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An essential summary of trading priorities, latest developments, and other key commercial insights for Rewe Group.

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