Eurelec Trading, the buying alliance between Germany-based Rewe and France-based Leclerc, has appointed a new managing director, Jérémie Vilain. Vilain will take on the role effective August 2019.
New appointment well-known to both retailers
Vilain has previously worked for both Rewe, where he led both the business insights and customer loyalty divisions, and Leclerc, where he headed up the strategy department. Rewe, announcing the appointment, noted that his experience at both companies and in France and Germany would help to ‘further increase the impact’ of Eurelec Trading.
Vilain to be joined by new vice president
Simultaneously with his appointment, Rewe said that Vilain will be joined by Jochen Baab, who is managing director of Rewe Group Buying, as vice president. Rewe said the new appointments would help Eurelec as it looks to build its strategic focus and ‘enter into negotiations with other suppliers and further promote the strategic partnership between the two [organisations]’.
For subscribers wanting to see more of our insight on buying alliances, visit our hub page.