20 June 2019
JD.com and Alibaba reported record breaking results for the 18-day campaign, with sales value up by +26%YoY.
The festival has evolved to be a major midyear ecommerce event
6.18 shopping festival, created by JD.com, now joined by Alibaba, has become a midyear event that can match the scale of the 11.11 global shopping festival.
The total sales transaction reached a new high this year of U...