Germany news 

05 February 2021
Last month, we outlined five global trends that will shape the convenience channel this year and beyond. While it is still early, we are already seeing new proof-points in support of our views. Acqusitions supporting physical expansion recovery Physical expansion in convenience retail is much more fluid compared to larger formats. While this has slowed since the pandemic, plans that were pl...
04 February 2021
The COVID-19 pandemic proved to be a challenge, but also an opportunity to accelerate development for discounters. In several markets with high penetration of online, such as the UK, the lack of ecommerce proved to be a weakness for the discount channel. However, the value proposition of the channel resonated well with increasingly savvier shoppers, ensuring footfall and sales remained strong. ...
04 February 2021
Rossmann reported group sales increased by 3.5% to €10.35 bn in 2020. The effects of COVID-19 pandemic Despite being affected by the pandemic, Rossmann in Germany performed relatively better compared to its other markets. In Germany, sales grew by 4.7% to €7.33bn (2019: €7.0 bn). The retailer said its sales would have been higher in 2020 but for the temporary reduction in VAT introduced in Ge...
29 January 2021
Germany’s competition authority, The Federal Cartel Office (Bundeskartellamt), has approved Kaufland’s acquisition of some Real stores in Q4 2020. By taking over these stores Kaufland is improving its purchasing position in the country. Acquisition of 92 Real hypermarkets approved Kaufland’s acquisition will see it acquire 92 of the 101 Real hypermarkets it applied for originally, although ...
21 January 2021
Amongst all modern retail channels, the impact of COVID-19 from a global perspective, has varied the most in convenience. The channel, however, continues to offer a massive opportunity for retailers and suppliers globally, benefiting from longer term consumption trends such as smaller households and more consumers shopping locally. With this in mind, we have identified five themes that we expect ...
14 January 2021
As Metro continues its evolution as a company, we round up developments in Spain, France and Romania as it looks to strengthen its operations globally and in the specific countries. Metro to promote digital transformation with Wipro Metro and Wipro have announced a strategic digital and IT partnership ‘ to drive forward the transformation of the Group's IT and to concentrate more strongly i...
06 January 2021
The two discounters continue to work closer together in Germany. To better understand how their strategies are evolving we looked at the first folders of the year. Below are the key learnings we identified from the promotional offers on private label and branded products, Veganuary and the marketing messages. Two different folders but common offers on several categories In many European cou...
04 January 2021
As 2021 begins, we can reflect that 2020 didn’t play out as we might have expected. The Coronavirus (COVID-19) pandemic has led companies to reflect on their priorities and focus on shorter time scales. In this article, we consider five key themes we expect to shape retailers’ strategy in 2021 and share videos of this in practice. 1. Drive for value Delivering value has been a defining tr...
15 December 2020
Highly acquisitive, global forecourt operator, EG Group has announced another significant acquisition, this time of a network of 285 fuel retail sites from OMV Deutschland GmbH in southern Germany.  This adds further scale to EG’s existing presence in Germany, which was first established by the acquisition of around 1,000 locations from Esso in 2017. Sites primarily focused in Bavaria and Bade...
15 December 2020
Germany-based Metro has ended its 2019/20 financial year on a positive trajectory after a challenging year that saw its major markets and customers impacted heavily by the COVID-19 pandemic. Positive Q4 sees Metro gain market share In its full year, Metro reported like-for-like sales contracted by 3.9%, which was at the upper end of its guidance range. The company said that ‘ with the excep...