06 January 2023
January is a typically quieter month for food-to-go, and the wider eating out market, as customers set new year’s resolutions around eating more healthily and spending less, and will likely be even quieter this year with the continued cost of living challenges. In 2023, value in food-to-go will be characterised by meal deals, loyalty schemes, value ranges and affordable premiumisation.
Pret is...