RetailAnalysis
29 February 2016
Aldi Australia closes online store

Aldi in Australia has announced that it is to close its online liquor store, in order to focus its attention on the expansion into South and Western Australia.

Closure less than three years after launch

The retailer will close its Australian online operation on 24 March. The service that launched in 2013 was a world first for Aldi, who had previously not traded online. Aldi instead will focus more attention on growing its store network. The decision to close down the service comes a months after Aldi launched a similar service in the UK market. Everyone involved in the operation will be offered positions in other parts of the business.

Removing costs in order to drive efficiencies

An Aldi spokesperson, commented, "We are constantly reviewing our business operations and processes to ensure we can continue to deliver exceptional value for our customers every day. This includes eliminating many of the costly extras associated with traditional supermarkets. With extensive expansion plans now well underway, we have made the decision to close our online liquor store."

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